As a participant of DEMA Show 2024, all attendees, exhibitors, and media agree to abide by the following DEMA Show 2024 policies.
Show Policies
Credentials Requirement
ALL DEMA Show Registrants are required to present valid credentials. DEMA reserves the right to reject registration applications.
The following badges grant access to: Exhibits (during show hours only); Special Sessions (open to all); and Exhibitor-Sponsored Seminars (non-exclusive only):
- Dive Retail Buyers & Dive Center Staff
- Dive Travel Buyers, Travel Agents, Travel Professionals
- Influencers
- International Distributors
- Manufacturing Representatives
- Media
- Non-Exhibiting Suppliers
- Speakers
- Other Professionals
The following badges grant access to: Exhibits (before, during, and after show hours); Special Sessions (open to all); and Exhibitor-Sponsored Seminars (non-exclusive only):
- Exhibitors, Exhibiting Dive Travel Buyers, Exhibiting Dive Retail Buyers
- Manufacturing Representatives
The following ribbons are distributed to those who qualify:
- DEMA Members
- First-Time Attendees
- Go Dive Now Partners
- DEMA Show Ambassadors
- Education package badge holders
- DEMA Show Attendees who have attended 5, 10+, 15+, 20+, 25+, 30+, 35+, 40+ shows
Conflict Avoidance Policy
Per DEMA’s Conflict Avoidance Policy, the servicing of legal documents is restricted. Attendees and Exhibitors who initiate legal proceedings at DEMA Show will be responsible for all legal fees incurred by DEMA in response to such proceedings.
No Outboarding Policy
"Outboarding" is defined by the International Association of Exhibitions and Events™ (IAEE) as the creation of a concurrent event that is related to an existing exhibition or event but that is not sanctioned by the organizer, and which seeks to benefit from the audience the organizer attracts. IAEE considers “Outboarding” to be unethical business conduct and should not be condoned nor tolerated. As a member of IAEE, DEMA is highly concerned with this practice as it negatively impacts DEMA Show.
Exhibition and event sponsors such as DEMA invest significant financial and other precious resources in the planning and execution of these events. Those financial resources are at risk as are the business reputation and good will that are vital elements of a sponsor’s business success.
To ensure compliance, review and familiarize yourself with DEMA Show’s No Outboarding Policy.
No Suitcasing Policy
"Suitcasing" is the act of soliciting business in the aisles during an exhibition or in other public places, including another company’s booth or a hotel lobby by a non-exhibiting company representative. Show Management has mandated increased measures to protect exhibitors from suitcasing at the Show.
While all meeting attendees are invited to the Show Floor, any attendee from a non-exhibiting or non-sponsoring company who is observed to be soliciting business in the aisles or other public spaces, in another company’s booth, or in violation of any portion of the Exhibition Policy, will be asked to leave immediately. Additional penalties may be applied. Please report any violations you may observe to Show Management.
To ensure full compliance, review and familiarize yourself with DEMA Show’s No Suitcasing Policy.
Photo Release
By registering for DEMA Show you grant permission to DEMA, DEMA Show registrants, and DEMA Show contractors and their employees to use your image appearing in any photographs, video, broadcast or live-stream, or any other media taken by said party during and in relation to DEMA Show for any of said party’s advertising or promotional purposes whatsoever, in perpetuity throughout the world.
Health and Safety Policy
ALL DEMA Show registrants must electronically sign the DEMA Show Health Liability Waiver and Release of Claims onsite and agree to DEMA Show's Health and Safety Policy, which may include wearing a mask, maintaining appropriate physical ("social") distancing, submitting to daily temperature checks, and self-reporting any infectious disease symptoms as required by state and local infectious disease guidelines. Guidelines and requirements are subject to change based on CDC, state, and local guidelines.
Review of this Health and Safety Policy and execution of the Health and Safety Liability and Release of Claims is mandatory for all registrants.
Exhibit Space (Booth) Selection and Seniority Policies
Exhibit space assignment for DEMA Show is determined during the exhibit space selection proceedings held each year. Exhibitors are drawn in groups based on the higher-to-lower number-order of seniority points they have earned. Those with the most points are drawn in the first group followed by those with the next highest points and so on. Seniority points are valuable in selecting future show exhibit space locations. DEMA has adopted certain seniority policies to best serve the interests of all.
Exhibitors: review and familiarize yourself with the Exhibit Space Selection and Seniority Policies.